Archive for the ‘Uncategorized’ Category

Update: Academy of Wine Communications Finger Lakes Chapter

Earlier this summer, I wrote about the development of the Academy of Wine Communications Finger Lakes Chapter. With the announcement of the AWC’s new website today, it’s time for an update.
The AWC has recognized that there’s a need for an organization that will become the go-to resource for wine writers, bloggers as they seek sources [...]

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Academy of Wine Communications-Finger Lakes Chapter

I have recently joined a group that I foresee as one of the future.  The Academy of Wine Communications is a group of forward-thinking wine and food communications professionals interested in collaborating and shaping the future of the industry.  The AWC is fueled by the passion of my colleagues, Michael Wangbickler of Balzac Communications and [...]

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A Special Thank You to My Husband, Rich

Sometimes I have to pinch myself just to be sure I’m not dreaming. Just about a year ago, my husband and I had a serious discussion about my work-from-home business plan. I was working on projects for a great client in the B2B and Technology public relations world, making a steady stream of [...]

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Winery Marketing: Getting to Know You Via Social Media

Looking back on 2008, one of the best decisions I’ve made in regards to starting Melissa Dobson PR & Marketing, was to jump in and engage in social media. Initially skeptical, it didn’t take long for me to realize just how powerful some of the platforms can be for establishing a brand presence. [...]

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Getting Ready for Wine Bloggers Conference This Weekend

The first Wine Bloggers Conference begins tomorrow afternoon in Santa Rosa. The conference organizers actually had to close registration at just over 170 attendees!
This will be my first trip out to the West Coast, so I’ll be reporting back on my impressions of the region as well as WBC attendees I’ll be meeting and [...]

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Heading off to Georgia

My husband Rich and I will be flying down to Atlanta to visit my parents and spend a couple of days in Savannah.  We’re hoping to get into The Lady & Sons for my dad’s birthday dinner, so I’ll let you know what my impressions of the restaurant are if we are able to secure [...]

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