Many of you who know me and know my story have heard that I’ve been exploring and engaging in social media for just over a year now after entering as a skeptic. It was around that time that I became intrigued and then submerged myself in learning about how social media could help me to [...]
Posts Tagged ‘web 2.0’
24 Aug
Top Social Media Resources: MarketingProfs Summer Series
Posted by Melissa Dobson in Social Networking, Winery Marketing. Tagged: marketingprofs, social media, social media marketing, web 2.0. 2 Comments
13 May
Gary Vaynerchuk on Telling Your Own Story
Posted by Melissa Dobson in Social Networking, Wine 2.0, Winery Marketing. Tagged: "public relations", Gary Vaynerchuk, PR, story telling, web 2.0, Wine Marketing, Wine Public Relations. 2 Comments
I strongly agree with Gary on the changing PR landscape. I embrace my role as an adviser to my clients, not a canned pitch writer. I highly recommend that you interface with journalists and bloggers in the places where they prefer to meet and get to know you, nowadays that is via social media more [...]
16 Dec
Winery Marketing: Getting to Know You Via Social Media
Posted by Melissa Dobson in Social Networking, Uncategorized, Winery Marketing. Tagged: "Adam Urbanski", "Michael Port", social media, web 2.0, Wine 2.0. Leave a Comment
Looking back on 2008, one of the best decisions I’ve made in regards to starting Melissa Dobson PR & Marketing, was to jump in and engage in social media. Initially skeptical, it didn’t take long for me to realize just how powerful some of the platforms can be for establishing a brand presence. Although informal [...]
Recent Comments